Category Archives: Copywriting

IFC Arrested Development Campaign

For IFC’s Arrested Development campaign on Nerve.com, I produced a week-long “guest-star bracket,” in which we asked readers to vote daily to determine the best of Arrested Development’s many guest stars. See the original here. Is there a show so … Continue reading

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DonQ Rum Campaign

This is one of a series of interviews I conducted for DonQ Rum’s “Party Data” campaign on Nerve.com. See the original here. As the makers of Puerto Rico’s premier rum for decades, Don Q knows what it takes to have … Continue reading

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Nerve.com Twitter Feed Ads

Wrote copy for in-house ads promoting Nerve.com’s Twitter feed. See sample below. Click for full-sized image.

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Hendrick’s Gin Campaign

For the Hendrick’s Gin campaign on Nerve.com, I wrote copy for “The Hendrick’s Speakeasy” microsite, which featured Victorian re-imaginations of recurring Nerve features. See sample below. Click for full-size image.

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Stolichnaya Blackberi Campaign

For the Stolichnaya Blackberi campaign on Nerve.com, I wrote copy for ten images of sleek home furnishings that matched the sophisticated brand identity of Stoli as part of the “Unbasic Blak” special insert. See sample below. Click for full-size image.

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